MEDIA ENGAGEMENT

Real-time audience engagement for newsrooms, sports media and publishers.

Live Q&A, live blogs, polls and match centers that connect journalists and readers on your own site - moderated, branded and built for breaking-news scale.

Tools

The newsroom engagement stack.

Live Q&A, live blogs and match centers - three tools that turn coverage into conversation, embedded on your own site alongside your CMS and SSO.

Tool

Readers ask, editors answer live - moderated Q&A sessions that turn passive readers into active participants.

Tool

Cover breaking news, elections and match day as a real-time feed with updates, media embeds and reader reactions.

Tool

Share every key moments — goals, fouls, controversial decisions — all in real-time. It turns your match coverage into an interactive fan experience, right on your website.

Key use cases

From breaking news to election night to match day.

Client Story

"Simply Amazing and so easy to use"

Real-time journalism, directly with the audience
During major moments like election nights, The Washington Post runs live blogs powered by Pubble—bringing verified updates, expert context, and audience reactions into one continuously evolving stream.

Daily access to top editors
Through recurring Live Q&A sessions, subscribers can ask questions directly to the newsroom’s most respected editors and analysts. These sessions turn journalism into a two-way conversation, not a one-way feed.

More engagement. More loyalty. More value.
By giving subscribers a front-row seat to the editorial process—live, interactive, and human—Pubble helps The Washington Post increase time spent, trust, and perceived subscription value.

Journalism that listens, not just speaks.
Pubble enables The Washington Post to transform breaking news and daily reporting into participatory experiences that keep subscribers informed, involved, and coming back.

Ready to transform your audience engagement?

Discover how Pubble can revolutionize your live events and audience interactions

FAQs

Get answers to common questions about our media engagement solutions

Who uses Pubble for media engagement?

News publishers, sports media, broadcasters and financial media - for live news coverage, match centers, election nights and expert Q&A sessions. Education and event teams use the same tools for classes and conferences.

Can we customize the look and feel?

Yes. Everything can be fully branded to match your website's style, colors and fonts, and it connects with your SSO and works alongside your existing CMS - no disruption to editorial workflows.

Does it work on mobile?

Yes. Every tool is fully responsive, working on desktops, tablets and smartphones - readers join in the browser with nothing to install.

Can it handle election-night or match-day traffic?

The platform is built for high-traffic moments, supporting tens of thousands of concurrent readers per event - proven on national election nights and major match coverage.

Can we schedule liveblogs or events in advance?

Yes. You can pre-schedule liveblogs or Q&A sessions, and the system will automatically launch the widget at the designated time.

Can we gather analytics from these widgets?

Yes. You can track audience participation, engagement levels, most popular questions, and sentiment trends, giving you actionable insights for future events.

Can we moderate questions and comments in Live Q&A?

Yes. Our AI-assisted moderation tools allow you to filter profanity, spam, or off-topic messages, helping your moderators maintain a safe and productive environment.

Need more information?

Our experts are ready to guide you through your digital engagement journey